BRAND TOOLKIT
Our Branding Toolkit provides you with branding guidelines and logos to use for presentations.
LSG LOGOS
The logo has evolved to create a more
premium feel. Delivering a cleaner,
more sophisticated brand identity.
Any brand elements including logos
should only be used having requested
permission and received approval from the
Brand or Design teams.
LS LOGOS
The logo has evolved to create a more
premium feel. Delivering a cleaner,
more sophisticated brand identity.
Any brand elements including logos
should only be used having requested
permission and received approval from the
Brand or Design teams.
COLOURS
The LiveScore colour palette is purposefully
minimal and consists of 4 colours.
BRAND GUIDELINES
This guide outlines how the brand elements should come
together to keep everything consistent, looking great
and most importantly, LiveScore.
Any brand elements including logos
should only be used having requested
permission and received approval from the
Brand or Design teams.
BRAND FRAMEWORK
A brand framework is a strategic guide that outlines a brand's purpose, values, promise, and experience for consistent communication.
BRAND FRAMEWORK pdf
TOV GUIDELINES
We let our love for sport shine through and write from
the point of view (and humour/knowledge) of a true
sports fan.
This will help us stand out from our competitors who are
all about the hustle and the winning.
VIDEO END FRAMES
We have created a series of video and static end fames
for motion content. Please downlaod the ZIP file and
find the version most suitable for your piece.